Juicy Couture

Juicy Couture is a playful and glamorous American fashion brand that gained fame in the early 2000s, known for its signature velour tracksuits and bold, youthful style. Launched in 1997 by Pamela Skaist-Levy and Gela Nash-Taylor, the brand quickly became synonymous with casual luxury and a fun, Californian aesthetic. Juicy Couture also expanded into fragrances, with scents that embody the brand’s vibrant, carefree, and glamorous spirit. Iconic perfumes like *Viva La Juicy* feature fruity, floral, and sweet notes, offering a youthful and exuberant energy. Juicy Couture appeals to those who love bold, fun fashion and playful, energetic fragrances.